Founded in New York City in 2019, ABOAB is a contemporary jewelry brand shaped by diversity, fusion, and understated elegance. Named after the four blood types, A, B, O, and AB, the brand embraces individuality through a balance of simplicity and sculptural form. Drawing inspiration from art and combining artisanal craftsmanship with considered design, ABOAB creates distinctive pieces that blur the line between jewelry and wearable art. Each piece is carefully handcrafted in sterling silver and gold vermeil, reflecting a commitment to quality and timeless design.